GRASSHOPPER COFFEE SHOP

We were approached by the chef, who was a silent partner, and while doing the grab-and-go menu, he brought us in to create a better visual branding experience for the coffee/grab-and-go space.

Our approach was to dig deeper to understand the life of the Grasshopper and why the owners chose the name.

This informed our design approach when learning the symbolism of the Grasshopper and its natural habitat. We also wanted to touch upon the power of social media, so we created a custom design for the coffee cups that was also translated into business cards and postcards.